How do I drive people to my website?

After completing your new website, it's crucial to spread the word and drive traffic to it. There are various effective methods to achieve this goal. Here are some strategies you can implement:

1) Add your website address to your stationery and vehicles: Promote your website by including its URL on your business cards, letterheads, brochures, and any other printed materials. Also, consider displaying it on your company vehicles for increased visibility.

2) Gain links from other businesses: Collaborate with complementary businesses or industry partners to exchange links. By linking to each other's websites, you can expand your online presence and attract new visitors.

3) Pay-per-click advertising (Adwords or Facebook): Invest in targeted advertising campaigns using platforms like Google AdWords or Facebook Ads. These paid ads can effectively drive relevant traffic to your website based on specific demographics, interests, and keywords.

4) Content marketing: Create valuable and engaging content related to your industry or niche. Publish blog posts, articles, videos, or podcasts that provide useful information to your target audience. By consistently producing high-quality content, you can attract organic traffic and establish your expertise.

5) Submission to relevant, quality directories: Identify reputable directories related to your industry and submit your website for inclusion. This can increase your online visibility and drive targeted traffic to your site.

6) Long-term search engine optimization (SEO) activities: Implement SEO techniques to improve your website's visibility in search engine results. Optimize your site's structure, use relevant keywords, and create quality backlinks to enhance your organic search rankings over time.

7) Run a sales promotion with an online entry form: Encourage website visitors to participate in a sales promotion by offering incentives or discounts. Use an online entry form to collect their information and build your customer database.

By implementing a combination of these strategies or others, you can effectively drive people to your website, increase your online presence, and attract potential customers.